We’re probably not the only ones in the bike industry who are stoked to learn that Interbike will be leaving the famous bicycle riding mecca that is Las Vegas for another town known for neon lights and high quality entertainment! Reno, Nevada will play host to the annual bicycle tradeshow and we sure hope there’s no Reno Divorce in the near future. The excitement of a new location, with quality riding nearby, (and more affordable everything) has us wishing we didn’t have to wait until 2018.
America’s leading cycling trade show – Interbike – is pleased to announce it has selected Reno-Tahoe as the new home for the Interbike trade show and the site of the newly-created Interbike Marketweek. Interbike Marketweek will begin with a weekend consumer festival at epic Northstar California Resort, will segue into the trade-focused OutDoor Demo, also at Northstar, and transition to the Interbike trade show at the Reno-Sparks Convention Center beginning in 2018 and continuing through 2022.
“Las Vegas has been a great home and we appreciate their partnership over the years,” said Hus. “However, Reno-Tahoe gives us an unmatched blend of world-class venue for a consumer festival and the OutDoor Demo, state of the art convention center, fantastic hotel choices, robust nightlife and a more intimate environment of welcome and celebration. Cycling will be the center of attention for the Reno- Tahoe area for the entire week. The Reno-Tahoe experience will be personable, affordable and picturesque for all attendees.”
Interbike Marketweek 2018: New Format, Days, Times:
The Interbike Marketweek 2018 experience will begin with a consumer festival on Saturday, September 15th, at the Northstar California Resort, located near Lake Tahoe in the Sierra Nevada mountain range. Northstar is home to Northern California’s largest bike park with countless downhill runs, cross country trails and is accessible by gondola and chair lifts, offering an epic experience for consumers to test products from the most innovative brands in the bicycle industry. The area also boasts some of the most inspiring road rides in the world and has played host to a number of major events including the Tour of California. Racing, music, craft beer and more are planned for the two-day festival. The consumer demo will continue Sunday, September 16th through mid-day, but will transition to OutDoor Demo that afternoon and will be open only to the trade after 2 pm. OutDoor Demo will continue Monday, September 17th and will run from 8 am to 6 pm with free gondola access to all attendees.